Behold! The opening sequence for Madden 13, from EA Sports, above.
Greg Jennings, a wide receiver for the Green Bay Packers, will serve as the newest Old Spice Guy. The agency is Wieden + Kennedy.
Deutsch LA has named partner Vic Palumbo, head of integrated production, a partner at the shop.
Coca-Cola became the first brand to amass 50 million fans on Facebook shortly after 9 a.m. Tuesday, the company told Mashable.
Michael Lee, who most recently spent a decade at Euro RSCG on Volvo, is launching a consultancy named Madam.
PepsiCo begins a 10-year sponsorship with the NFL across multiple brands. Details.
The One Club will hold a discussion titled "My first time" on Sept. 11 at 6.30 p.m. with Phil Growick, author, My First Time; Mark Fitzloff, Executive Creative Director, Wieden + Kennedy; Kevin McKeon, Partner/Chief Creative Officer, Strawberry Frog; Kevin Roddy, Chief Creative Office, Riney; Ted Royer, Executive Creative Director, Droga5; and Nancy Vonk, Co-founder/Partner, Swim.
The Los Angeles Times Media Group announced it named Brad Agens as Senior Vice President, Digital Sales, reporting to EVP Advertising, Michael J. Tannourji.
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